Types of Media: Print, Broadcast, New Media (Lecture)
PRINT
|
BROADCAST
|
NEW
MEDIA
|
Book
Newspaper
Magazine
Journal
|
Book
Newspaper
TV
Radio
Magazine
Mimeograph
Journal
Film/ Cinema
|
YouTube
Social Networking Sites
Smartphones
TV
|
Print Media- information in tangible form
Broadcast Media- media with large audience
New Media- media from the 21st century and can connect people in many ways
New Media- media from the 21st century and can connect people in many ways
MEDIA
CONVERGENCE
|
PLATFORM
|
EXAMPLE
|
Communication
|
Social Networks
|
Viber,
Telegram, Twitter, Messenger, Line
|
Education
|
Learning Management System
|
Edmodo,
Quipper, Google Classroom
|
Advertisement/ Commercial
|
Product Advertisements
|
Video
Ads in between videos online, Site Ads, E-Posters
|
News
|
News Agency
|
Official
Online Site (Inquirer, Manila Bulletin, Philippine Star, GMA. ABS-CBN),
Official Social Media Accounts (Inquirer, Manila Bulletin, Philippine Star,
GMA. ABS-CBN)
|
Entertainment
|
Multimedia Personality
|
YouTube
Stars (Pewdiepie, Karlie Kloss, Lily Singh)
Cover
Singers (Moira Dela Torre, Boyce Avenue)
|
SYNTHESIS
- New Technologies’ advancement enabled connections in all media
- Media Convergence allows new opportunities like jobs and new platforms for commercialization
- A New Media like Twitter is one of the platforms where people can get quick news and can be re-tweeted for sharing. Facebook, a worldwide platform, connects people and making spreading information and knowledge faster.
- People can know a person through what they have seen in social media, but it can be unreal since people don’t necessarily present their true selves in media.
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